“Motion graphics is a new term for a specific genre of animation that been around for a while. Motion graphics are the crossroad between animation and graphic design. Usually purpose driven pieces with the goal of presenting information to the viewer through use of animated text or graphics. They often have voice overs narrating what the text or graphics are representing.” – About.com
“Companies of every size and type can benefit from making motion graphic videos. Whether your business is in healthcare, politics or marketing, these animated videos can help you communicate effectively. Because motion graphic videos are so versatile, they can be an excellent solution to many problems. These animated videos can be used to promote products and services, enlist volunteers for a clinical study, win over internal buy-in from upper management and much more.” – SwitchVideo
Click the buttons below to get a better idea of what Motion Graphics are and how they can benefit you and your business or organization.